Digital Project Manager (Hartford)

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Ref#: 29798
Job Type: Full-Time Staff
Job Schedule: Full-Time
Job Location: Farmington, CT, US

About Us:
Radio is America’s # 1 reach medium and growing, with 93% of Americans tuning in weekly. Only radio is live, local and personal with massive scale, offering today’s advertisers daily audience engagement, unparalleled ROI, and powerful brand activation at a time when competitive media are becoming increasingly disrupted.

As one of the country’s two largest radio broadcasters, Entercom offers integrated marketing solutions and delivers the power of local connection on a national scale with coverage of close to 90% of persons 12+ in the top 50 markets. Entercom is the #1 creator of live, original, local audio content and the nation’s unrivaled leader in news and sports radio.
Description:
This is the ideal role for a high caliber marketing professional with significant success in project/campaign management and fulfillment who is looking to join a growing digital business. As a Digital Project Manager, you will be responsible for managing the creation and successful implementation of campaign activities across a wide range of platforms, including email and web. Responsibilities include optimizing marketing campaigns across multiple products and systems, processing digital sales orders, uploading creative, and monitoring programs to make sure campaigns are running properly
Qualifications:

 

  • Account Management: Work directly with sales and digital clients to support their needs and communicate client expectations to the fulfillment and trafficking teams.

  • Project Management: Ability to track timelines and due dates for deliverables, reviews, and approval for campaign launches.

  • Understand, customize and optimize the entire campaign management process, to include new campaign requirements, development tests, production execution and quality control.

  • Verify Account Executive Paperwork:  Double check all orders have been coded correctly for various billing and fulfillment systems.  Make any necessary changes or fixes to the orders and then ready them for approval. 

  • Continuity with Production:  Ensure all online ads are being worked on and deadlines are met so the client schedule can run on time.

  • Maintain working knowledge of digital inventory: Understand the current and projected sellout levels of the ETM sites.

  • Monitor Campaigns to ensure all campaigns are hitting the promised impressions goals and spots during their flights.  Adjust priority levels as appropriate.  Alert Digital DOS of any anticipated problems and be prepared with suggested solutions.

  • Campaign Reports:  At month end and/or campaign end, prepare performance reporting for digital campaigns and present results to the client with the Account Executive.

  • Client communication: Work directly with client to ensure campaign execution and performance meet their standards.

     


Entercom Hartford is an Equal Opportunity Employer
EEO Statement:
Administrative Support Workers
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